Session 1

Geo-Fencing and Beacons

An imaginative - fun - use of geofencing






Take a look at the video to understand how mobile + geofencing solutions are being used in hotels - O'Rourke Hospitality

Definition and more resources - LeanPlum

Beacons used to enhance the museum experience.


After viewing the 2 videos, please take this 2 question quizz.  Feel free to research any videos are article that will help you answer the questions.

Quick quizz - Group C
    
                            Group A

                           



Source: Relate


Class Exercise

  • Create an imaginative services using geo-location platforms - create a presentation to show off your idea to the class.  The idea should add value to the guest’s experience - NOT merely promote hotel products
  • 10 minute presentation
  • Post in your blog and submit the links - as usual
Classwork Submit

Privacy + security are BIG issues when using Geo-location + Geo-targeting…
    • do a short, executive summary video to tell what steps you recommend to protect customers/guests’ privacy.
    • I recommend - Hangout on Air - video chat in Google Plus which can be auto recorded + posts to your YouTube Channel.
    • You are free to choose any type of video platform that you would like.
    • You can send your MP4 by email to lizcraig.digital@gmail.com

No comments:

Post a Comment